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Notice catalographique « Lay-out and commercial art »

Titre
Lay-out and commercial art
Auteur ou éditeur
Knights, Charles C.
Lieu de publication
Toronto
Maison d'édition
Butterworth & Co.
Date de publication
1932
Collation
388, 12 : ill. ; 22 cm.
Série
Library of Advertising
Résumé
This book deals more with the "practical considerations" or application of commercial art than the aesthetics of the subject. The author covers art in advertising, including information on color, style, lettering, etc., on its presentation in press advertisements and the design of posters and sales literature.
Notes
"In collaboration with Edward Swann" -- t.p.
Langue
English = Anglais
Sujet
  • Pictures - Printing
  • Commercial art
Pays
United States
Type de document
Monograph = Monographie
Localisation
NE 400 K66
Clé
8698
Collection
Catalogue
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